Andy Warhol
Warhol was one of the leading artists in the art movement known as pop art. Born and raised in America, Warhol started off his art career as a fine art artist, then later moving on to the pop art scene in the 1960's. in 1962 he held his first solo pop art exhibition at Elanore Wards Stable Gallery, viewing his most famous works such as the Marilyn Monroe, 100 dollar bills, 100 soup cans and 100 coca-cola bottles.
Working with mainly silkscreen and paints he created stencils of an object that he then repeats over and over to create his pop art effect.
This is his Coca-Cola art piece, comprising of 100 coke bottles all done by stencil and paint in the 1960's. When asked why he chose to use Coca-Cola as the centre of his work he said: "What's great about this country is that America started the tradition where the richest consumers buy essentially the same things as the poorest. You can be watching TV and see Coca-Cola, and you know that the President drinks Coca-Cola, Liz Taylor drinks Coca-Cola, and just think, you can drink Coca-Cola, too. A Coke is a Coke and no amount of money can get you a better coke than the one the bum on the corner is drinking. All the cokes are the same and all the cokes are good. Liz Taylor knows it, the President knows it, the bum knows it, and you know it."
This is his most recognisable piece of work, he took an image of Marilyn Monroe and changed the colours of her features to create his pop art effect, a technique that has been copied by man different artists and graphic designers ever since. Pop star Madonna also used his technique and recreated her version of a pop art image of her self on the front of her album Celebrations.
http://kottke.org/10/10/andy-warhol-on-coca-cola
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